Intentional

Melbourne, Victoria, Australia

Creative-led performance marketing for product-led brands

Based in Melbourne, Intentional is a digital creative agency with 15 years of experience in building design brands. The agency specializes in growth strategy and creative-led performance, offering scalable execution through paid media, experimentation, and optimization. Intentional partners with product-led, design-conscious brands, focusing on systems-led growth and creative that authentically represents the brand.

As a B Corp certified agency, Intentional is committed to purpose-driven strategies that foster genuine connections. Their expertise in media buying ensures precision and measurable results, making them a trusted partner for brands seeking to enhance their market presence in Australia. The agency's approach combines creative expertise with strategic insight, delivering campaigns that resonate with audiences and drive engagement.

Intentional's dedication to excellence has been recognized with awards, including being named the top advertising company in Australia for 2023. Their work with notable clients like Bellroy and Cochlear highlights their ability to deliver impactful results, reinforcing their reputation as leaders in the digital marketing space.

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SERVICE

Capabilities

Services

What these services involve

Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.

About this agency on Agency List

Intentional holds an Agency List Score of 96 out of 100.

That score is higher than 87% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Intentional in September 2026, reading 5 pages published on intention.al.

The score reflects what Intentional had published by that date; anything published since has not been read.

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