Interbrand

Interbrand is a global brand consultancy that has been addressing significant brand challenges for ambitious organizations for half a century. They focus on creating, accelerating, and measuring brand value, pioneering Brand Valuation in the eighties and advancing Brand Economics today. Interbrand operates in 75 countries with 14 hubs worldwide, including New York, London, and Tokyo.

Their core services include brand strategy and positioning, visual identity, naming, and rebranding. Interbrand helps clients make 'Iconic Moves' that drive business performance and enhance brand value. They have worked with notable clients such as LEGO, Bugatti, and Juventus, providing comprehensive brand communication guidelines and identity transformations.

Interbrand's approach involves a deep understanding of customer, talent, and investor decisions, ensuring brands thrive in future markets. Their work with clients like Adobe and Allianz demonstrates their ability to unify brand identities and boost market presence, resulting in stronger brand perception and increased sales.