Kauffman Design

Rochester, New York, United States

Brand strategy and design for the restaurant and hospitality industry

Kauffman Design Co. specializes in brand strategy, design, and marketing communications with a focus on the restaurant and hospitality industry. Founded by Greg Kauffman in 1999, the studio helps clients find a unique and consistent voice to stand out in a crowded market. With over 25 years of experience, Greg Kauffman leads the company as Principal and Creative Director.

The agency offers a wide range of services including brand identity, logo and identity design, brand development, and brand management. They also provide print services such as menu development, advertising, and packaging, as well as digital services like website design and development, e-marketing, and social media. Kauffman Design Co. collaborates with strategic partners to deliver creative solutions focused on brand positioning and customer experience.

Their client list includes notable names in hospitality such as Silver Diner, Metro Diner Cafe, and Roy Rogers, as well as retail and corporate clients like Adidas and Comcast. The agency's comprehensive approach involves analyzing client goals, current trends, and market research to deliver tailored branding solutions.

27
YEARS IN BUSINESS
3
SERVICES

Capabilities

Category

Branding

Services

What these services involve

Brand Guidelines
Brand Guidelines for branding buyers. Clear scope, measurable outcomes, and reliable delivery.
Brand Strategy and Positioning
Brand Strategy and Positioning for branding buyers. Clear scope, measurable outcomes, and reliable delivery.
Visual Identity
Visual Identity for branding buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
1-10 people
Founded
1999 (27 years)

Directory hubs

Browse the wider directory Kauffman Design is listed in.