Keeping It Social, based in Frisco, TX, works specifically within Facebook and Instagram, building and executing custom social media and influencer marketing campaigns rather than spreading across every platform. The agency frames its work around engaging a business's target audience and converting that engagement into results, with strategy built around each client's specific business goals rather than a generic content calendar.
Services break into three areas: strategy, consulting, and management. Strategy work ties social activity to a client's broader business goals; consulting focuses on keeping accounts current as platform algorithms shift; management covers the actual production and posting of campaigns that carry a brand's story. The team behind this work includes a bilingual content specialist, a project manager, a content writer, and a community engagement specialist, reflecting a structure built for ongoing content production and audience interaction rather than one-off projects.