KW2

Founded in 1986, KW2 is a research and marketing agency located in Madison, WI, and is a Wisconsin certified woman-owned business enterprise. The agency is committed to helping people make informed and confident decisions by partnering with organizations in the education, health, and workforce sectors. KW2's remote-first approach allows them to connect with clients and deliver impactful marketing strategies across various industries.

KW2 offers a broad suite of services, including branding and message strategy, media buying and planning, inbound marketing, marketing campaigns, and responsive web design. Their work is driven by a deep understanding of people's needs and motivations, which they translate into effective marketing strategies that aim to improve health outcomes and connect people to meaningful work.

The agency has collaborated on significant campaigns such as the University of Wisconsin-River Falls Rebrand, Columbus Public Health HIV Influencers Campaign, and the Cuyahoga County Naloxone Access Campaign. These projects highlight KW2's dedication to creating marketing solutions that not only meet client objectives but also contribute positively to the community. By focusing on insight-driven strategies, KW2 helps organizations navigate complex communication challenges and achieve their goals.