Lielens

Brussels, Brussels Capital, Belgium

Creative communication through branding, packaging, and campaigns

Lielens is a creative communication agency that specializes in bringing brands to life through strategic branding, packaging, and impactful campaigns. As a fully independent, mid-sized agency, Lielens operates in a unique space between large networks and small local design shops, allowing them to be agile and inventive while maintaining close client relationships.

The agency offers a wide range of services including brand positioning and strategy, visual identity and storytelling, and brand experience and activation. They also provide expertise in packaging design, motion design, and 3D rendering, ensuring that their creative work connects on a human level and delivers both short-term conversion and long-term relevance.

Lielens has worked on notable projects such as '70 reasons to love Maredsous' and 'A Bold New Slice of Indulgence' for Tarte à Moi, showcasing their ability to craft meaningful and memorable brand experiences. With a multidisciplinary team of 40 people, Lielens continues to deliver bold ideas grounded in strategy.

8
SERVICES

Capabilities

Category

Branding

Services

What these services involve

Brand Guidelines
Brand Guidelines for branding buyers. Clear scope, measurable outcomes, and reliable delivery.
Brand Strategy and Positioning
Brand Strategy and Positioning for branding buyers. Clear scope, measurable outcomes, and reliable delivery.
Launch and Rollout
Launch and Rollout for branding buyers. Clear scope, measurable outcomes, and reliable delivery.
Messaging and Voice
Messaging and Voice for branding buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
11-50 people

About this agency on Agency List

Lielens holds an Agency List Score of 96 out of 100.

That score is higher than 89% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Lielens in September 2026, reading 6 pages published on lielens.be.

The score reflects what Lielens had published by that date; anything published since has not been read.

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