madeXus

Santa Monica, California, United States

Fandom marketing, media buying, and creator campaigns centered on women in sports

madeXus builds campaigns at the intersection of women, sports, and fandom, running strategic consultation through full campaign execution for clients including AT&T, HBO, Invisalign, MLB, and UCLA Health. Media planning and buying is built specifically to reach women audiences, supported by a proprietary creator ad network and Women Raise the Game, the agency's own platform for fandom-driven marketing.

Led by CEO and Founder Tish Galindo, Chief Strategy Officer Tamala Barksdale, Managing Director Christopher Roberts, and Sr. Director of Growth Yvette Villanueva, the agency operates out of Los Angeles and New York, working across creator partnerships, brand strategy, and media execution for brands looking to connect with fan communities.

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About this agency on Agency List

madeXus holds an Agency List Score of 53 out of 100.

That score is higher than 6% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed madeXus in September 2026, reading 3 pages published on madexus.com.

The score reflects what madeXus had published by that date; anything published since has not been read.

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