Maricich

Maricich Health is a healthcare branding, advertising and marketing communications agency built around a proprietary process called Brandtivity, which the agency describes as sitting at the intersection of strategy, creativity, diversity and data-driven measurability. Its stated aim is to influence both consumer audiences and healthcare stakeholders as they move through changes in the healthcare landscape.

Services cover brand strategy and positioning, visual identity, messaging and voice, brand guidelines, rebranding and launch-and-rollout work. Leadership includes Mark Maricich as CEO and Chief Strategist and David Maricich as President and Chief Creative Officer, with Renita Smith heading brand strategy and Patrick Markovsky and Leah Smith overseeing client engagement and client solutions respectively. Creative work runs through Jason Simon, Debbie Karnowsky and Jim DiPiazza, while Soa Kang and Diego Pombo lead strategy and creative direction for Asian and Hispanic market audiences.

The agency notes recognition from peers and colleagues in the healthcare and medical industries, citing best-in-show, delegates' choice and multicultural awards across a range of competitions tied to client outcomes.