Metrix Marketing

East Rochester, New York, United States

Strategic campaigns with branding, digital marketing, and public relations.

Metrix Marketing collaborates closely with clients to create tailored marketing campaigns that align with their specific goals and needs. Founded by John Riley in 2002, the agency emphasizes a collaborative process, creative strategy, and results-driven execution. They pride themselves on being a nimble team that listens first and strategizes second, ensuring that every campaign is customized and effective.

The agency offers a range of services including brand strategy and identity, digital marketing, public relations, and events and activations. They focus on audience development, content creation, and alternative advertising to help organizations stand out and engage their target audiences. Metrix Marketing is committed to clear, honest billing and responsive communication, providing clients with direct access to their account leads.

Metrix Marketing has worked with a variety of clients across public, private, and nonprofit sectors, including Monroe County Employment Recruitment and Genesee Community College. Their approach is backed by data and proven insights, ensuring that marketing plans are built on what works rather than trends. This dedication to measurable results and client satisfaction has established Metrix as a trusted partner in the marketing industry.

24
YEARS IN BUSINESS
1
SERVICE

Capabilities

Services

What these services involve

Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.

Agency details

Team size
1-10 people
Founded
2002 (24 years)

About this agency on Agency List

Metrix Marketing holds an Agency List Score of 96 out of 100.

That score is higher than 90% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Metrix Marketing in September 2026, reading 8 pages published on metrix-marketing.com.

The score reflects what Metrix Marketing had published by that date; anything published since has not been read.

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