AGENCY LIST

Mint & Honey

New York, New York, United States
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PR and digital marketing for health and wellness brands

Mint & Honey, Co. is a boutique public relations and digital marketing firm based in New York City. Specializing in the consumer lifestyle industry, the agency focuses on health, wellness, fitness, and medical sectors, working primarily with founder-led start-ups and small businesses. The firm prides itself on its strategic and aggressive approach to campaigns, aiming to increase brand recognition and presence on local, regional, and national levels.

The agency offers a range of services including media relations, influencer collaborations, and social media community building. With a commitment to delivering quality results even with limited resources, Mint & Honey, Co. emphasizes personal relationships and consistent communication with clients. The team is known for its ability to develop and execute successful campaigns and events, taking risks and pivoting strategies as needed.

Mint & Honey, Co. has a proven track record of success, as evidenced by its work with clients like XO Marshmallow, which gained significant media attention shortly after launch. The agency's founder, Lynette Pettinicchi, brings over 14 years of experience in public relations and digital marketing, ensuring that clients receive expert guidance and support in building credibility, visibility, and awareness.

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SERVICES

Capabilities

Category

PR and Communications

Services

What these services involve

Analyst and Awards Relations
Analyst and Awards Relations for pr and communications buyers. Clear scope, measurable outcomes, and reliable delivery.
Corporate Communications
Corporate Communications for pr and communications buyers. Clear scope, measurable outcomes, and reliable delivery.
Crisis Communications
Crisis Communications for pr and communications buyers. Clear scope, measurable outcomes, and reliable delivery.
Digital PR for SEO
Digital PR for SEO for pr and communications buyers. Clear scope, measurable outcomes, and reliable delivery.

Local service markets

Agency details

Team size
1-10 people

How Mint & Honey scores 44 on Agency List

The Agency List Score rates each listing out of 100 across four equally weighted areas. It measures the strength of the agency's listing and public signals — not the quality of its work.

Presence & Maturity

22 / 25

How complete and how recently maintained this listing is.

  • Has a detailed written overview.
  • Has a tagline summarising what the agency does.
  • 7 of the core profile fields are filled in.
  • Profile details were updated recently.
  • No founding year on record.

Relevance & Capability

9 / 25

How clearly the agency's specialism and services are classified.

  • Assigned to a primary category.
  • No individual services listed.

Credibility & Trust

13 / 25

Contactability and verification signals that show a real business.

  • Listing ownership is not yet verified.
  • A working website is on record.
  • A contact address on the agency's own domain is on record.
  • A phone number is on record.
  • Location is on record.

Authority & Proof

0 / 25

Independent proof of work: reviews, published projects and awards.

  • No published reviews yet.
  • No published project work yet.
  • No awards recorded.

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About this agency on Agency List

Mint & Honey is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for Mint & Honey and may evolve as additional data is verified or updated.

Local context

Mint & Honey operates in New York, New York, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.