Mint & Honey

Mint & Honey, Co. is a boutique public relations and digital marketing firm based in New York City. Specializing in the consumer lifestyle industry, the agency focuses on health, wellness, fitness, and medical sectors, working primarily with founder-led start-ups and small businesses. The firm prides itself on its strategic and aggressive approach to campaigns, aiming to increase brand recognition and presence on local, regional, and national levels.

The agency offers a range of services including media relations, influencer collaborations, and social media community building. With a commitment to delivering quality results even with limited resources, Mint & Honey, Co. emphasizes personal relationships and consistent communication with clients. The team is known for its ability to develop and execute successful campaigns and events, taking risks and pivoting strategies as needed.

Mint & Honey, Co. has a proven track record of success, as evidenced by its work with clients like XO Marshmallow, which gained significant media attention shortly after launch. The agency's founder, Lynette Pettinicchi, brings over 14 years of experience in public relations and digital marketing, ensuring that clients receive expert guidance and support in building credibility, visibility, and awareness.