Mspark

Helena, Alabama, United States

Direct mail, CTV, and paid search campaigns for franchise, retail, and telecom brands

Based in Helena, Alabama, Mspark works with franchise, home services, restaurant, retail, and telecom clients on campaigns spanning direct mail, trigger marketing, and solo direct mail alongside digital channels. Its media mix includes CTV and pre-roll, streaming audio, digital out-of-home, search engine marketing, paid social, and acquisition email, planned and targeted through its Mpower platform.

Campaigns draw on audience data covering 135 million households and more than 30,000 data points, with performance measurement, reporting, and attribution built into the process. Mspark has operated for 38 years and counts more than 3,000 national and local clients, with particular focus on franchise marketing programs.

38
YEARS IN BUSINESS
8
SERVICES

Capabilities

Category

Advertising

Services

What these services involve

Ad Operations and Trafficking
Ad Operations and Trafficking for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Audio and Podcast Ads
Audio and Podcast Ads for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Brand Campaigns
Brand Campaigns for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Creative Concepting and Production
Creative Concepting and Production for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Founded
1988 (38 years)

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Local context

Mspark operates in Helena, Alabama, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.