Net Theory

Net Theory crafts digital platforms that help clients find their path. Established in 1999, this New York City-based digital agency expanded its operations to Quito in 2010. Led by CEO Jude Huang and Managing Director Ray Malo, the agency focuses on building lasting relationships with clients across various sectors, including food and beverage, education, media, wellness, and luxury.

Net Theory offers a range of services, including custom eCommerce solutions, dynamic website design and development, mobile apps, and robust content management systems. Their approach emphasizes open dialogue and a user-focused methodology, ensuring that clients receive tailored solutions that meet their specific needs. The agency also provides search engine optimization, frontend development, information architecture, graphic design, UI/UX design, content management, and hosting and maintenance services.

Notable projects include an eCommerce fulfillment solution for Ilegal Mezcal and a complete eCommerce solution for Caviar Russe, which resulted in a significant increase in sales. Net Theory's commitment to quality and innovation is evident in their diverse portfolio, which showcases their ability to deliver effective digital solutions for a wide range of clients.