New Heartland Group

Nashville, Tennessee, United States

Connecting brands with New Heartland consumers through cultural insights

New Heartland Group is a Nashville-based marketing agency dedicated to connecting brands with the of U. consumers who reside in the New Heartland. The agency focuses on understanding the cultural, value-driven, and lifestyle passions that influence buying behavior in this significant demographic.

The agency offers a range of services including brand strategy, digital advertising, social media management, and entertainment marketing. They utilize a proprietary cultural intelligence platform, New Heartland Speaks, to deliver real-time insights into consumer values and behaviors. Their approach includes building online communities and creating targeted digital campaigns that resonate with the New Heartland audience.

New Heartland Group has worked with major brands like PepsiCo, helping them form deep connections with consumers by recognizing the unique cultural nuances of the New Heartland. Their work is informed by extensive research and thought leadership, including books authored by founder Paul Jankowski.

24
YEARS IN BUSINESS
1
SERVICES

Capabilities

Services

What these services involve

Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.

Agency details

Team size
11-50 people
Founded
2002 (24 years)

How New Heartland Group scores 50 on Agency List

The Agency List Score rates each listing out of 100 across four equally weighted areas. It measures the strength of the agency's listing and public signals — not the quality of its work.

Presence & Maturity

25 / 25

How complete and how recently maintained this listing is.

  • Has a detailed written overview.
  • Has a tagline summarising what the agency does.
  • 6 of the core profile fields are filled in.
  • Profile details were updated recently.
  • Founding year on record (2002).

Relevance & Capability

15 / 25

How clearly the agency's specialism and services are classified.

  • Assigned to a primary category.
  • 1 service is listed.

Credibility & Trust

10 / 25

Contactability and verification signals that show a real business.

  • Listing ownership is not yet verified.
  • A working website is on record.
  • A contact address on the agency's own domain is on record.
  • No phone number on record.
  • Location is on record.

Authority & Proof

0 / 25

Independent proof of work: reviews, published projects and awards.

  • No published reviews yet.
  • No published project work yet.
  • No awards recorded.

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About this agency on Agency List

New Heartland Group is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for New Heartland Group and may evolve as additional data is verified or updated.

Local context

New Heartland Group operates in Nashville, Tennessee, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.