New Initiatives Marketing

Toronto, Ontario, Canada

Fractional CMO and B2B Marketing for Mid-Market Firms

New Initiatives Marketing specializes in providing fractional CMO services and senior marketing leadership to mid-market B2B firms. With a focus on high-value technical products and services, they help companies with $5+ million in business results move past business results plateaus. Their client-centric marketing strategies are designed to align with business objectives and support sales channels effectively.

The agency offers a range of services including B2B marketing strategy development, sales enablement, and thought leadership programs. Their proven B2B strategic marketing process ensures that each strategy is tailored to meet the unique needs of their clients, helping them navigate complex technical environments and long sales cycles.

Trusted by clients such as Ronin Rescue and Intelek, New Initiatives Marketing is located in Toronto and is dedicated to delivering results for their clients. By focusing on the specific challenges faced by mid-market firms, they provide the expertise needed to drive growth and achieve business goals.

17
YEARS IN BUSINESS
3
SERVICES

Capabilities

Services

What these services involve

Content Marketing
Content strategy and production designed to attract and convert audiences.
Email Marketing
Email campaigns and lifecycle flows to retain and convert customers.
Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.

Agency details

Team size
11-50 people
Founded
2009 (17 years)

How New Initiatives Marketing scores 57 on Agency List

The Agency List Score rates each listing out of 100 across four equally weighted areas. It measures the strength of the agency's listing and public signals — not the quality of its work.

Presence & Maturity

25 / 25

How complete and how recently maintained this listing is.

  • Has a detailed written overview.
  • Has a tagline summarising what the agency does.
  • 7 of the core profile fields are filled in.
  • Profile details were updated recently.
  • Founding year on record (2009).

Relevance & Capability

19 / 25

How clearly the agency's specialism and services are classified.

  • Assigned to a primary category.
  • 3 services are listed.

Credibility & Trust

13 / 25

Contactability and verification signals that show a real business.

  • Listing ownership is not yet verified.
  • A working website is on record.
  • A contact address on the agency's own domain is on record.
  • A phone number is on record.
  • Location is on record.

Authority & Proof

0 / 25

Independent proof of work: reviews, published projects and awards.

  • No published reviews yet.
  • No published project work yet.
  • No awards recorded.

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About this agency on Agency List

New Initiatives Marketing is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for New Initiatives Marketing and may evolve as additional data is verified or updated.

Local context

New Initiatives Marketing operates in Toronto, Ontario, Canada serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.