Nielsen Design

Nielsen Design specializes in the creation, evolution, and implementation of identity and branding systems. With over thirty years of experience, they help clients create or redefine a brand, clarifying visions, strategies, and goals across a broad range of media. Their approach emphasizes strategic partnerships with clients who view branding as a fundamental business priority.

The agency offers a range of services including strategic logo development, print media, packaging, advertising, and website design. They work with a diverse clientele, from small businesses to major corporations, and have a particular interest in the wines and craft beers of Northwest Michigan. Their work extends to label design, collateral materials, and environmental graphics, ensuring consistent branding across all customer interfaces.

Nielsen Design is known for intelligent, fresh, and engaging design solutions that serve the business goals of each client. They have developed long-term relationships with clients, allowing them to be instrumental in implementing a wide range of applications, from label design to websites and signage.