Nielsen

United States

Empowering media decisions with audience measurement and data analytics

Nielsen is a global leader in audience measurement, data, and analytics, shaping the future of media by measuring behavior across all channels and platforms. They empower clients with trusted intelligence that fuels action, connecting with audiences in more than 55 markets worldwide.

Nielsen offers a range of services including audience measurement, media planning, and marketing optimization. Their solutions help clients understand and engage with their audiences through cross-platform measurement data, media planning insights, and marketing performance analysis.

With a workforce of over 13,000 employees across 57 countries, Nielsen's global panels provide critical data validation and ensure representation. Their comprehensive data and measurement capabilities are designed to power the future of media, helping clients make informed decisions.

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