North Star Place Branding + Marketing

North Star Place Branding + Marketing specializes in place branding, helping communities across America uncover and express their authentic stories. With two decades of experience, they focus on branding and marketing for downtowns, towns, cities, counties, and regions to drive economic development, tourism, and citizen engagement.

Their process involves creatively driven research to understand what makes each community unique, allowing them to own a distinct position in the marketplace. North Star's team of multi-disciplinary professionals has successfully created over 200 community brand outcomes, emphasizing the importance of both emotional and rational reactions to community experiences.

Notable projects include branding initiatives for Union County, NC, and downtown New Orleans, LA, which have led to significant economic investments and community unification. Their work has inspired local action and improved economic development, as evidenced by testimonials from various community leaders.