AGENCY LIST

OBO & Aptitude 8

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HubSpot technical consulting for upmarket clients

OBO & Aptitude 8 have merged to form a leading HubSpot technical consulting firm. This merger combines the strengths of both companies, enhancing services for upmarket clients with their combined expertise and resources. Aptitude 8 will lead as the unified brand post-merger, focusing on delivering unparalleled service to HubSpot customers.

The firm offers a range of services including CRM, custom development, integrations, and RevOps strategy. They aim to meet growing market demand by creating a firm with the depth and scalability needed to lead the HubSpot ecosystem up-market. Existing projects will continue uninterrupted, supported by expanded resources and expertise.

Both companies share a vision to lead in the HubSpot ecosystem while maintaining a strong commitment to their people-first cultures. The merger is seen as a strategic partnership that unites the unique strengths of both companies, setting a new standard for technical consulting on the HubSpot platform.

2
YEARS IN BUSINESS
7
SERVICES

Capabilities

Category

CRM and RevOps

Services

Agency details

Founded
2024 (2 years)

About this agency on Agency List

OBO & Aptitude 8 holds an Agency List Score of 93 out of 100.

That score is higher than 78% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed OBO & Aptitude 8 in September 2026, reading 8 pages published on theobogroup.com.

The score reflects what OBO & Aptitude 8 had published by that date; anything published since has not been read.

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