On Point Production

On Point Production works out of Concord, with additional locations in Los Angeles, San Diego, and Guangzhou, bringing more than 12 years of experience across manufacturing, design, marketing, and product placement. The agency focuses on private label categories including jewelry, fashion accessories, purses and handbags, and the packaging that carries them to retail.

Services span brand strategy and positioning, brand guidelines, packaging identity, and launch and rollout support for products entering retail. On the media side, the agency handles press releases and newsroom outreach alongside TV and radio placement, social media placement, and celebrity placement, connecting brands with TV producers to line up product and program synergy. Retail sales support extends to both brands seeking shelf space and stores sourcing product.

Sales and design teams track trends across categories, feeding that research into packaging and brand identity work for private label clients. The combination of manufacturing background and media placement connections lets the agency move a product from design and packaging through to retail sales and on-air or online exposure under one roof.