Otto Brand Lab

New York, New York, United States

Creative consultancy blending strategy with design and storytelling

OTTO Brand Lab is a creative studio that approaches branding as a performance, combining strategy, instinct, intellect, and attitude. They focus on creating powerful brands, strong cultures, and memorable customer experiences for companies and nonprofit organizations. Their team consists of multi-talented individuals with backgrounds in various fields, including music, art, design, and business.

The agency offers a range of services, including brand positioning, corporate narrative and messaging, digital strategy, visual design, and user experience development. They emphasize the importance of discipline and creativity in their work, ensuring that every insight and story holds true to the brand's essence. OTTO Brand Lab partners with leaders who value craft and truth, aiming to deliver clarity and creative solutions that stand out in the market.

OTTO Brand Lab has collaborated with a diverse array of clients across industries such as entertainment, hospitality, fashion, and technology. Notable clients include Paramount Studios, Nike, and Universal Studios. Their work has been recognized with awards and has been exhibited at prestigious venues like the Cooper-Hewitt National Design Museum and the Smithsonian Museum.

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SERVICES

Capabilities

Category

Branding

Services

What these services involve

Brand Strategy and Positioning
Brand Strategy and Positioning for branding buyers. Clear scope, measurable outcomes, and reliable delivery.
Naming
Naming for branding buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
11-50 people

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