PKG

PKG specializes in packaging design for consumer packaged goods (CPG) and fast-moving consumer packaged goods (FMCPG) sectors. Established in 2012, the agency employs a Consumer First® approach, engaging target audiences in the design and testing process to ensure packaging effectively communicates brand stories.

Core services include brand strategy, brand identity, and packaging design. PKG's brand strategy service enhances market positioning by identifying target audiences and analyzing competitive environments. Their packaging design expertise spans graphics, photography, and copywriting, ensuring high standards in visual appeal and structural integrity.

PKG has been recognized for its creative packaging designs and has worked with top-tier brands. Their approach is modeled after Nielsen’s BASES, focusing on attention-catching, message connection, and clear communication to drive sales growth.