Playbook Public Relations

Tampa, Florida, United States

Award-winning PR and marketing with strategic communications and digital strategies.

Playbook Public Relations is an established PR and marketing firm based in Tampa, Florida. Led by Sally Dee, the firm has over 30 years of industry experience and works with a diverse portfolio of clients, including the Tampa Hillsborough Expressway Authority and Smith & Associates Real Estate. The agency focuses on delivering performance-proven, data-informed campaigns that elevate brands and impact bottom lines.

The firm offers a wide range of services, including strategic communications, public relations, marketing, digital strategies, social media management, and grassroots outreach. They act as an extension of their clients' teams, providing unmatched media exposure, operational insights, and support to drive business attention. Their process involves brainstorming, development, testing, and launching campaigns using various media channels.

Playbook Public Relations holds several certifications, such as the State of Florida Women Business Certification and the Florida Department Of Transportation Disadvantaged Business Enterprise. Their team is dedicated to creating integrated campaigns that align with client goals and deliver measurable results.

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SERVICES

Capabilities

Services

What these services involve

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Agency details

Team size
11-50 people

About this agency on Agency List

Playbook Public Relations holds an Agency List Score of 74 out of 100.

That score is higher than 59% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Playbook Public Relations in September 2026, reading 3 pages published on playbookpublicrelations.com.

The score reflects what Playbook Public Relations had published by that date; anything published since has not been read.

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