PR International

PR International, established in 1985 and located in Vienna, is a prominent PR agency specializing in lifestyle and luxury sectors. The agency is known for its strong relationships with local media and its ability to promote both national and international brands in the German-speaking press. In 2017, the agency was taken over by Gloria Traxl, who brings nearly 20 years of experience in public relations.

The agency offers a wide range of services including public relations, event management, and digital PR. They handle everything from press releases and press conferences to social media management and content creator relations. Their expertise in organizing VIP and celebrity events, product launches, and store openings is a key part of their service offering.

PR International has worked with prestigious clients such as Cartier, Dior, and Prada, and has been involved in high-profile events like the launch of BVLGARI’s perfumes and the Viennese Coffee Brewers Ball. Their ability to create memorable events and manage media relations effectively makes them a valuable partner for brands looking to enhance their presence in the luxury market.