Prodigal

Youngstown, Ohio, United States

Branding, marketing, and digital advertising with innovative processes

Based in Youngstown, Ohio, Prodigal is an advertising agency that excels in building highly-valued brands. The agency specializes in aligning strategy, creative tactics, and digital communications to create long-term value while realizing short-term gains. Prodigal's innovative thinking, combined with a blue-collar work ethic and industry-tested processes, sets it apart in the competitive landscape.

Prodigal offers a broad suite of services, including custom marketing plans and proprietary branding processes like Brand MRI™ and Brand Scan™. These tools are designed to help clients gain market share and establish brand category leadership. The agency's game-changing analytics and disciplined thinking ensure that clients receive exceptional performance and transparency in all engagements.

Serving a diverse clientele, including Sheely's, Farmers National Bank, and Willoughby Supply, Prodigal executes both digital and traditional marketing plans. Their creative campaigns are crafted to drive traffic and enhance brand visibility, making Prodigal a partner for businesses aiming to lead in their respective markets.

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About this agency on Agency List

Prodigal holds an Agency List Score of 51 out of 100.

That score is higher than 0% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Prodigal in September 2026, reading 2 pages published on prodigalcompany.com.

The score reflects what Prodigal had published by that date; anything published since has not been read.

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