Publicare

Frankfurt am Main, Hesse, Germany

Independent CRM and digital marketing consulting across Bloomreach, Salesforce, and AWS platforms

Publicare works at the intersection of CRM and digital marketing automation, advising B2B clients on platform selection and building out multichannel marketing operations. The agency has operated as a vendor-independent consultancy since 2001, drawing on more than 25 years of practice across Bloomreach's Customer Data Platform for omnichannel marketing, Salesforce for multi-channel marketing journeys, and AWS for enterprise cloud architecture.

Services cover digital strategy, campaign management, CRM integration, software development, and cloud-native architecture built on serverless, event-driven design with agile delivery. Lead generation and data management round out the offering, including website visitor identification and data hygiene, with a track record of over 200 B2B projects in this area. Client relationships average nine-plus years.

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SERVICES

Capabilities

Services

What these services involve

Ads Management
Planning, launching, and optimizing paid advertising across major platforms.
Analytics & Reporting
Tracking, dashboards, and reporting that ties marketing activity to outcomes.
Content Marketing
Content strategy and production designed to attract and convert audiences.
Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.

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