Publicly Related focuses on transforming how stories are told in the modern media landscape. They emphasize the importance of media relations as a powerful tool to influence consumer behavior and spread messages effectively. By replacing traditional press releases with strategic use of social media, phone calls, and direct emails, they aim to capture the imagination of reporters and secure media coverage.
Their core services include media relations, community relations, marketing consultation, speaker placement, and social media management. Publicly Related employs techniques like trendspotting to identify trending stories and craft customized pitches for clients. They also offer ghostwriting and publishing services to enhance clients' credibility through published works.
Publicly Related serves a diverse clientele, including new and small businesses, nonprofit organizations, social enterprises, and government agencies. They are committed to fostering community engagement and helping clients grow their businesses, launch new products, and build strong reputations through comprehensive media coverage across traditional and new media platforms.