AGENCY LIST

PureFacts

Toronto, Ontario, Canada

Revenue optimization for wealth and asset management firms

PureFacts specializes in business results management technology for wealth management, asset management, and asset servicing firms. Founded in 2010 and headquartered in Toronto, the company operates globally with offices across North America, Europe, the UK, and Asia Pacific. PureFacts empowers over 200 financial institutions to unlock new business results, streamline operations, and accelerate their ambitions.

The core services offered by PureFacts include fee management and advisor compensation through their PureRevenue Platform. This platform integrates fee calculation, billing, compensation, and analytics into a single system, helping firms capture more top-line business results. By providing real-time business results insights and optimizing advisor compensation, PureFacts enables firms to reduce risk and improve financial outcomes.

PureFacts has been recognized for its innovation in AI-powered financial services, being named to the 2025 AIFinTech100 list for the second consecutive year. The company supports high-volume operations, with over $15 trillion in assets under administration running on its platform and more than $3 billion in fees calculated annually.

16
YEARS IN BUSINESS
1
SERVICES

Capabilities

Category

Demand Generation

Services

About this agency on Agency List

PureFacts is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for PureFacts and may evolve as additional data is verified or updated.

Local context

PureFacts operates in Toronto, Ontario, Canada serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.