reFocus Strategies

reFocus Strategies works with companies and individuals across Denver on marketing that spans both online and offline channels, tailoring each strategy and campaign to the specific goals and needs of the client. Its scope covers advertising, analytics, blogging, branding, content creation, design, marketing plans, photography, press, SEO, social media, videography, and web design, giving clients a single point of contact for efforts that might otherwise be split across multiple vendors.

The agency's digital marketing work includes brand audits, search advertising, social media management, content creation, analytic data visualization and analysis, branding campaigns, search engine optimization, illustrations and animations, customer relationship management, augmented reality, audience engagement, artificial intelligence, and live video. Traditional marketing services round this out with printing, paid advertising, mailings, and promotional items. Rather than operating strictly as an outside vendor, reFocus Strategies integrates into client organizations as closely as requested, joining all-staff meetings, using client-branded email addresses, and presenting as part of the internal team, with projects customized to fit each client's goals, timeline, and budget.

Media outreach is supported by the team's existing connections with Spanish- and English-language media members, useful for press and media relations work alongside newsroom and press release support. Its graphic design approach centers on solving problems and conveying messages that audiences understand immediately, a principle that carries through the visual identity, landing page, and website design work included in its service list.