Rescue Agency

San Diego, California, United States

Data-driven campaigns for health behavior change

Rescue Agency is a employee-owned company dedicated to driving health behavior change and fostering positive social change since 2001. With over 220 change agents, the agency operates from six offices across North America, providing a broad suite of services including research and strategy, creative development, media planning, and community engagement.

The agency specializes in crafting tailored campaigns for diverse populations, utilizing a data-driven approach to segment audiences by behaviors, lifestyles, and values. This methodology ensures effective communication and engagement with target groups, such as youth, young adults, and multicultural communities. Rescue Agency's expertise is further demonstrated through their work with prominent clients like the Food & Drug Administration and the California Department of Public Health.

Rescue Agency has developed over 175 campaigns, employing innovative strategies like Social Branding and Peer Crowd Segmentation. Their commitment to impactful results is evident in their focus on areas such as tobacco control, opioid misuse prevention, and nutrition education, making them a leader in behavior change marketing.

25
YEARS IN BUSINESS
1
SERVICE

Capabilities

Services

What these services involve

Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.

Agency details

Team size
201-500 people
Founded
2001 (25 years)

About this agency on Agency List

Rescue Agency holds an Agency List Score of 72 out of 100.

That score is higher than 26% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Rescue Agency in September 2026, reading 7 pages published on rescueagency.com.

The score reflects what Rescue Agency had published by that date; anything published since has not been read.

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