Ruby Digital

South Africa

SEO, paid ads, and website optimisation for eCommerce, hospitality, and iGaming brands

Ruby Digital works across search engine optimisation, Google Ads, website design and development, social media strategy, and email marketing, with a client base spanning eCommerce, hospitality, and online casino & iGaming. Services extend into paid social marketing, conversion rate optimisation, and GA4 setup, giving clients a base for tracking and refining campaign performance.

Work centers on pairing search and paid channels with site-side improvements, from GA4 implementation to conversion rate optimisation, so traffic driven through SEO and Google Ads is matched by a website built to convert it. Email marketing and social media strategy round out the channel mix for clients in eCommerce, hospitality, and iGaming sectors.

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SERVICES

Capabilities

Services

What these services involve

Ads Management
Planning, launching, and optimizing paid advertising across major platforms.
Content Marketing
Content strategy and production designed to attract and convert audiences.
Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.
Email Marketing
Email campaigns and lifecycle flows to retain and convert customers.

About this agency on Agency List

Ruby Digital holds an Agency List Score of 79 out of 100.

That score is higher than 71% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Ruby Digital in September 2026, reading 5 pages published on rubydigital.co.za.

The score reflects what Ruby Digital had published by that date; anything published since has not been read.

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