S/B Strategic Marketing

S/B Strategic Marketing is a strategic marketing agency based in Madison, Wisconsin, with nearly 70 years of experience in the industry. The agency emphasizes the importance of strategy in marketing, ensuring that all efforts are grounded in critical thinking before execution. This approach helps businesses effectively move forward by delivering measurable results.

The agency offers a range of services, including B2B and B2C marketing, experiential marketing, and social media management. S/B Strategic Marketing is known for its disciplined approach, pairing planning with execution to create successful campaigns. They provide a strategic marketing guidebook to help clients understand their process of planning, executing, and measuring campaigns.

S/B Strategic Marketing's leadership team consists of seasoned marketing experts who contribute their unique perspectives to identify opportunities and recommend execution plans. The agency's work includes notable projects like the Art of Cheese Festival, showcasing their ability to create impactful experiential marketing events.