Smart It

Indonesia

Custom software, Odoo ERP, AI automation, and cloud security for Indonesian businesses

Surabaya-based SMART IT builds software aimed at replacing outdated or manual business systems with digitalized, high-performance alternatives. The scope spans custom enterprise software, Odoo ERP implementation and customization, mobile app development, AI automation, cloud infrastructure, and cybersecurity, serving companies across Indonesia.

On the AI side, work includes automating complex workflows, generating predictive insights, and deploying custom AI assistants directly into client operations. Cloud and DevOps engagements cover migration, build, and ongoing management of infrastructure on AWS, GCP, or Azure. Mobile development produces iOS and Android applications built to exact client specifications, while security work centers on a managed Web Application Firewall powered by Cloudflare and Cloudbric. Odoo engagements draw on implementation and customization of the open-source business management platform for enterprise clients.

SMART IT also builds its own products for the local market: an HRIS platform designed for Indonesian businesses, a field force management platform giving real-time visibility over mobile workforces, and an e-commerce platform with native integrations for Indonesian payment methods and logistics providers. These three platforms sit alongside the custom development, ERP, AI, cloud, and security services, giving the agency a mix of bespoke enterprise builds and ready-made products shaped around Indonesian operating conditions.

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SERVICES

Capabilities

Services

What these services involve

Ads Management
Planning, launching, and optimizing paid advertising across major platforms.
Analytics & Reporting
Tracking, dashboards, and reporting that ties marketing activity to outcomes.
Content Marketing
Content strategy and production designed to attract and convert audiences.
Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.

About this agency on Agency List

Smart It holds an Agency List Score of 53 out of 100.

That score is higher than 6% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Smart It in September 2026, reading 7 pages published on smart-it.co.id.

The score reflects what Smart It had published by that date; anything published since has not been read.

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