Spectrum Group Online

San Jose, California, United States

Data-driven digital marketing with SEO and analytics focus

Spectrum Group Online emphasizes a data-first approach to digital marketing, ensuring that all strategies are built on a foundation of analytics and audits. Founded by Massimo Paolini and Alyson Harrold in 2011, the agency is based in San Jose, CA, and prides itself on transparency and integrity, allowing clients full control over their data and marketing tools.

The agency offers a range of services including digital marketing, SEO, Google Analytics, Pay Per Click, and WordPress website development. Their process begins with comprehensive audits to align recommendations with business objectives, ensuring that each strategy is tailored to the client's unique needs. Spectrum Group Online also focuses on educating clients to enhance their understanding and management of online marketing efforts.

Clients such as McRoskey Mattress Company and United Way Bay Area have praised the agency for its strategic focus and ability to deliver results. The agency's commitment to ethical practices and client-focused work is reflected in their use of White Hat SEO techniques and their collaborative approach to project execution.

15
YEARS IN BUSINESS
2
SERVICES

Capabilities

Services

What these services involve

Search Engine Optimization
Technical and content improvements that increase organic search visibility.
Website Optimization
Improvements to speed, UX, SEO foundations, and site performance.

Agency details

Founded
2011 (15 years)

About this agency on Agency List

Spectrum Group Online holds an Agency List Score of 78 out of 100.

That score is higher than 70% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Spectrum Group Online in September 2026, reading 8 pages published on online-sales-marketing.com.

The score reflects what Spectrum Group Online had published by that date; anything published since has not been read.

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