Stackpole-PPG

Stackpole–PPG works as a marketing partner to banks, credit unions, fintechs, and payments companies, along with clients in legal, wealth management, and consulting. Founder Pete Stackpole opened the agency in Newburyport, Massachusetts more than two decades ago, and the firm now operates as a national agency with additional locations in Princeton, New Jersey and Ridgeland, Mississippi.

The agency's work spans brand strategy and positioning, creative concepting and production, digital strategy, media planning and buying, and marketing analytics. Creative output is described as a mix of data-driven analytics and creative ingenuity, aimed at clients who need both brand clarity and performance results. Media planning is built around maximizing marketing budgets, while analytics work gives clients real-time dashboards to track customer performance.

One distinct offering is the Stackpole Brand Workshop, a session format designed to help clients figure out what their brand actually stands for. Rather than a standard strategy presentation, the workshop engages client staff directly through interactive sessions, pulling brand definition out of the people who work inside the organization rather than handing them a finished deck.