Straight Line Theory

Agency List Score

Minneapolis, MN, United States

Specializes in user experience and usability consulting

Straight Line Theory is a UX company based in Minneapolis, focusing exclusively on creating great user experiences since 2002. The agency offers a range of services including user research, strategy and planning, information architecture, interaction design, and usability testing. Their approach involves working closely with clients to design effective and intuitive experiences, using realistic prototypes to visualize and test ideas.

The team at Straight Line Theory is small but dedicated, ensuring direct collaboration with talented UX designers and researchers. They emphasize a streamlined process that cuts unnecessary steps while maintaining quality, helping clients understand their users, define user experiences, and improve digital products. Their services aim to boost sales, create new products, or enhance existing designs by providing insights and solutions based on real user feedback.

YEARS IN BUSINESS

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About this agency on Agency List

Straight Line Theory is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

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Local context

Straight Line Theory operates in Minneapolis, MN, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.