Straight Line Theory

Minneapolis, Minnesota, United States

Specializes in user experience and usability consulting

Straight Line Theory is a UX company based in Minneapolis, focusing exclusively on creating great user experiences since 2002. The agency offers a range of services including user research, strategy and planning, information architecture, interaction design, and usability testing. Their approach involves working closely with clients to design effective and intuitive experiences, using realistic prototypes to visualize and test ideas.

The team at Straight Line Theory is small but dedicated, ensuring direct collaboration with talented UX designers and researchers. They emphasize a streamlined process that cuts unnecessary steps while maintaining quality, helping clients understand their users, define user experiences, and improve digital products. Their services aim to boost sales, create new products, or enhance existing designs by providing insights and solutions based on real user feedback.

24
YEARS IN BUSINESS
8
SERVICES

Capabilities

Category

UI UX Design

Services

What these services involve

Accessibility Audits
Accessibility Audits for ui ux design buyers. Clear scope, measurable outcomes, and reliable delivery.
Design Systems
Design Systems for web design buyers. Clear scope, measurable outcomes, and reliable delivery.
Interaction Design
Interaction Design for ui ux design buyers. Clear scope, measurable outcomes, and reliable delivery.
Product Design
Product Design for ui ux design buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
1-10 people
Founded
2002 (24 years)

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