Tanj

New York, New York, United States

Crafting brand names and language for global impact

Tanj is an NYC-based studio dedicated entirely to brand naming and language. Known for its ability to deliver faster turnarounds and deeper strategic thinking, Tanj ensures that each name withstands legal, cultural, and global scrutiny. The agency specializes in crafting memorable, distinctive, and legally viable names, making it a trusted partner for branding agency leaders.

The studio offers a focused range of services, including brand naming, brand language development, and data-driven research to test names, concepts, and messages. Tanj emphasizes the importance of names as valuable brand assets, aligning them with a brand's values and goals to resonate with the target audience.

Having named over 1,000 brands, Tanj's projects start at approximately $25k. Led by Founder and Managing Director Scott, the agency continues to serve a diverse clientele, from startups to Fortune 500 companies, as a premier naming partner in the industry.

17
YEARS IN BUSINESS
1
SERVICE

Capabilities

Category

Branding

Services

Agency details

Team size
11-50 people
Founded
2009 (17 years)

About this agency on Agency List

Tanj holds an Agency List Score of 93 out of 100.

That score is higher than 80% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Tanj in September 2026, reading 6 pages published on tanj.co.

The score reflects what Tanj had published by that date; anything published since has not been read.

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