Tenderling

Tenderling specializes in strategy, branding, and web services tailored for the hospitality, multifamily, and restaurant industries. With over 15 years of experience, the agency has successfully delivered more than 600 brand strategies. Utilizing its proprietary Brand Profiling Framework™, Tenderling crafts brand systems that resonate with the right audience and foster long-term growth.

The agency offers a broad range of services, including brand strategy and positioning, visual identity, messaging and voice, brand guidelines, and rebranding. Tenderling's approach ensures that each brand vision is aligned with the client's unique story and objectives, creating a transformative brand experience.

Tenderling is recognized by esteemed clients such as Hilton, Fairmont, and Greystar, and maintains a client retention rate. As a female-owned and HUB certified agency by the State of Texas, it has been honored as the 2025 Branding Agency of the Year by Hospitality Business Review. Key figures at the agency include Penny Moore, Partner in Brand Strategy, and James W Moore, Partner and Creative Director.