The C2 Group

Grand Rapids, Michigan, United States

Website design, development, and Optimizely partnership for regulated industries

The C2 Group builds and maintains websites for financial services, professional services, nonprofits, education, and government clients out of Grand Rapids, MI. Work spans digital strategy, website design and redesign, frontend and backend development, accessibility remediation, security hardening, and site migrations.

Much of the technical work centers on Optimizely, where the agency holds Platinum Solution Partner status and was named Optimizely Solution Partner of the Year in 2024. The team has launched more than 125 Optimizely websites and includes over 10 Optimizely certified developers, built on more than 15 years of partnership with the platform.

15
YEARS IN BUSINESS
1
SERVICES

Capabilities

Services

What these services involve

Application Development
Application Development for custom software development buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Founded
2011 (15 years)

About this agency on Agency List

The C2 Group holds an Agency List Score of 74 out of 100.

That score is higher than 61% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed The C2 Group in September 2026, reading 7 pages published on c2experience.com.

The score reflects what The C2 Group had published by that date; anything published since has not been read.

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