AGENCY LIST

The e.f. Marketing Group

San Antonio, Texas, United States
Visit theefgroup.com

Data-driven cross-media marketing with a focus on collegiate engagement

The e.f. Marketing Group is a San Antonio-based marketing company specializing in data-driven cross-media marketing. Since its inception in 2009, the agency has been a leader in integrating modern marketing solutions with traditional channels, setting a standard for offering clients the latest tools and technologies.

The agency provides a range of services including collegiate marketing, direct mail, email marketing, and social media management. Their approach emphasizes personalized and targeted interactive marketing strategies, utilizing smart mail and data analysis to deliver efficient, cost-effective solutions.

The e.f. Marketing Group has a strong focus on helping university systems grow their membership through targeted campaigns. Their measurable approach to marketing has proven successful in helping clients achieve higher returns on their marketing investments.

17
YEARS IN BUSINESS
2
SERVICES

Capabilities

Category

Digital Marketing

Services

What these services involve

Email Marketing
Email campaigns and lifecycle flows to retain and convert customers.
Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.

Agency details

Founded
2009 (17 years)

About this agency on Agency List

The e.f. Marketing Group holds an Agency List Score of 89 out of 100.

That score is higher than 73% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed The e.f. Marketing Group in September 2026, reading 6 pages published on theefgroup.com.

The score reflects what The e.f. Marketing Group had published by that date; anything published since has not been read.

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