The Formula

Cape Town, Western Cape, South Africa

SEO, web design, and app development for measurable growth

The Formula is a digital marketing agency based in Cape Town, serving clients across South Africa and internationally. They focus on delivering measurable results through a combination of strategy, creativity, and technology. The agency is known for its integrated approach, offering services that span SEO, web design, app development, and digital strategy.

Their core services include technical SEO, custom website development, and scalable app development. The Formula emphasizes performance-driven marketing and clear performance, helping businesses attract more traffic, generate leads, and increase business results. They cater to a diverse range of clients, from startups to established brands, tailoring strategies to meet specific business goals.

The Formula's commitment to long-term partnerships and sustainable digital growth sets them apart. They offer transparent reporting and AI-ready solutions, ensuring that their clients' digital presence is both effective and future-proof. With a local-first approach, they help businesses stand out in local and national markets.

31
YEARS IN BUSINESS
4
SERVICES

Capabilities

Services

What these services involve

Content Marketing
Content strategy and production designed to attract and convert audiences.
Search Engine Optimization
Technical and content improvements that increase organic search visibility.
Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.
Website Optimization
Improvements to speed, UX, SEO foundations, and site performance.

Agency details

Founded
1995 (31 years)

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