The FounderShailesh Kumar

Founded in 2016 and based in India, CHLEAR works at the intersection of brand strategy and performance marketing, building what its own materials describe as AI-enabled systems to help businesses move faster. The agency is led by Shailesh Kumar, a serial entrepreneur with more than 15 years across marketing, localization, technology, and AI, who also serves as Managing Director of Crystal Hues Limited. Client work spans categories such as turning a celebrity endorsement into a D2C sales engine for a modern Ayurveda brand, repositioning contemporary jewelry as a premium omnichannel category, and unifying a real estate group's residential, commercial, and hospitality touchpoints under one brand.

Services cover brand strategy and positioning, communication strategy, visual identity and brand systems, and rebranding, paired with full-funnel performance marketing and social and digital storytelling. Work extends into organic social media management, conversion-focused design, and video creation, reflecting an approach that moves from foundational brand work through to the performance channels meant to drive sales. Automation and AI tools are folded into the marketing and technology side of engagements rather than treated as a separate offering.

CHLEAR operates with more than 75 specialists organized around four core practices: Marketing, Localization, Technology, and AI Transformation. This structure lets the agency pair brand and campaign work with the technical and localization needs of businesses operating across multiple markets or touchpoints. With over a decade of experience building brands, the agency positions its practice around helping companies scale and grow sustainably as complexity increases.