The Motherhood

Crafts influencer marketing with authentic voices and measurable results

The Motherhood is a seasoned influencer marketing agency that has been operating since 2006. They focus on crafting tailored influencer marketing strategies that connect brands with authentic voices. Their approach is rooted in building influence with purpose, emphasizing real stories and real impact.

The agency offers a range of services including influencer identification and vetting, robust campaign reporting, and turnkey campaign execution. They prioritize inclusive storytelling across diverse families and life stages, ensuring that campaigns align with brand KPIs through tailored measurement and analysis.

With over 5,000 partnerships executed, The Motherhood has a proven track record of surpassing industry averages in engagement and click-through rates. Their work spans various sectors such as health and wellness, retail, and e-commerce, demonstrating their adaptability and expertise in influencer marketing.

20
YEARS IN BUSINESS
6
SERVICES

Capabilities

Services

What these services involve

Always On Ambassador Programs
Always On Ambassador Programs for influencer marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Creator Licensing and Ads
Creator Licensing and Ads for influencer marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Influencer Strategy
Influencer Strategy for influencer marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Measurement and Lift Studies
Measurement and Lift Studies for influencer marketing buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Founded
2006 (20 years)

About this agency on Agency List

The Motherhood holds an Agency List Score of 97 out of 100.

That score is higher than 96% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed The Motherhood in September 2026, reading 6 pages published on themotherhood.com.

The score reflects what The Motherhood had published by that date; anything published since has not been read.

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