The New Fat

Nottingham, Nottinghamshire, United Kingdom

Creative design and digital marketing for impactful brand experiences

The New Fat is a creative design and brand agency based in Nottingham, operating regionally, nationally, and globally across various sectors. With over 25 years of experience, they offer a wide range of services to enhance brand visibility and engagement.

Their core services include digital advertising, visual identity creation, website design, and social media management. The agency excels in creating eye-catching graphics, interactive displays, and comprehensive brand guidelines. They also provide exhibition stand design and content management solutions, ensuring projects are delivered on time and within budget.

The New Fat has collaborated with major companies like B&Q, Bombardier, and Penguin Books, showcasing their ability to handle projects of any size. Their team of professionals is dedicated to maintaining high standards and supporting clients in effectively communicating their brand messages.

27
YEARS IN BUSINESS
8
SERVICES

Capabilities

Category

Branding

Services

What these services involve

Brand Guidelines
Brand Guidelines for branding buyers. Clear scope, measurable outcomes, and reliable delivery.
Brand Strategy and Positioning
Brand Strategy and Positioning for branding buyers. Clear scope, measurable outcomes, and reliable delivery.
Launch and Rollout
Launch and Rollout for branding buyers. Clear scope, measurable outcomes, and reliable delivery.
Messaging and Voice
Messaging and Voice for branding buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
11-50 people
Founded
1999 (27 years)

About this agency on Agency List

The New Fat holds an Agency List Score of 72 out of 100.

That score is higher than 24% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed The New Fat in September 2026, reading 5 pages published on thenewfat.co.uk.

The score reflects what The New Fat had published by that date; anything published since has not been read.

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