The Smith Group

The Smith Group specializes in retail advertising, particularly for furniture stores, and has been in business for 50 years. They focus on driving traffic to their clients' stores through creative, action-oriented commercials and detailed media buys. Their approach integrates traditional advertising with the latest digital strategies, ensuring they reach the perfect customer.

Their core services include marketing strategy and ad campaign planning, digital advertising, search engine marketing, and social media advertising. The Smith Group also offers custom creative and full production services, along with effective media negotiation and buying. Their in-house digital agency, DigiDrivers, handles all digital advertising needs, keeping clients at the forefront of advertising trends.

The agency's promotion-focused campaigns are designed to stand out in a crowded media landscape, leveraging both traditional and non-traditional advertising methods. They emphasize the importance of promotions in driving consumer decisions, particularly in the furniture industry, and offer a comprehensive suite of services to support their clients' marketing efforts.