The Ward Group

Frisco, Texas, United States

Data-driven media buying for diverse industries and platforms

The Ward Group focuses on planning, buying, and managing paid media campaigns with a data-driven approach. Based in Dallas, they leverage next-gen technology and AI to enhance digital and social media marketing efforts, ensuring precision and effectiveness in their campaigns.

Their core services include traditional media, digital media, and emerging AI solutions, covering a wide range of industries such as automotive, healthcare, retail, and education. The agency integrates these services into cohesive campaigns that resonate across various platforms, from broadcast TV to social media.

Founded in 1985, The Ward Group has a history of executing successful campaigns for numerous brands. Their commitment to transparency and agility allows them to adapt quickly to changes in the media landscape, ensuring effective strategy implementation and measurable results.

41
YEARS IN BUSINESS
8
SERVICES

Agency details

Team size
51-200 people
Founded
1985 (41 years)

About this agency on Agency List

The Ward Group holds an Agency List Score of 53 out of 100.

That score is higher than 6% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed The Ward Group in September 2026, reading 4 pages published on thewardgroup.media.

The score reflects what The Ward Group had published by that date; anything published since has not been read.

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