THEY

Amsterdam, Netherlands

Creative storytelling for visionary leaders and entrepreneurs

Founded in Amsterdam in 2005, THEY specializes in creative brand identity and communication strategy for visionary leaders. The agency focuses on creating compelling narratives that inspire stakeholders and drive institutional growth. By emphasizing strong values, THEY helps clients build relationships with customers, partners, and society, while also attracting and retaining investors.

THEY offers a broad range of services, including institution building, internal communication, and investor relations. The agency's approach involves crafting narratives that align with a company's vision and values, ensuring that all stakeholders are engaged and inspired. THEY's expertise in communication strategy has been recognized by AdAge, naming them International Small Agency of the Year.

With offices in Amsterdam and Delhi, THEY serves a diverse clientele, including entrepreneur-led organizations. The agency's creative team, led by directors and strategists such as Tjaco Walvis and Jolene Prins, is dedicated to transforming companies through values-driven communication. THEY's impactful work includes producing a manifesto film for a billion-dollar manufacturing company and helping a client grow significantly in financial value.

21
YEARS IN BUSINESS
12
SERVICES

Capabilities

Services

What these services involve

Ads Management
Planning, launching, and optimizing paid advertising across major platforms.
Analytics & Reporting
Tracking, dashboards, and reporting that ties marketing activity to outcomes.
Content Marketing
Content strategy and production designed to attract and convert audiences.
Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.

Agency details

Team size
51-200 people
Founded
2005 (21 years)

How THEY scores 42 on Agency List

The Agency List Score rates each listing out of 100 across four equally weighted areas. It measures the strength of the agency's listing and public signals — not the quality of its work.

Presence & Maturity

25 / 25

How complete and how recently maintained this listing is.

  • Has a detailed written overview.
  • Has a tagline summarising what the agency does.
  • 5 of the core profile fields are filled in.
  • Profile details were updated recently.
  • Founding year on record (2005).

Relevance & Capability

9 / 25

How clearly the agency's specialism and services are classified.

  • Assigned to a primary category.
  • No individual services listed.

Credibility & Trust

8 / 25

Contactability and verification signals that show a real business.

  • Listing ownership is not yet verified.
  • A working website is on record.
  • A contact address on the agency's own domain is on record.
  • No phone number on record.
  • Location is on record.

Authority & Proof

0 / 25

Independent proof of work: reviews, published projects and awards.

  • No published reviews yet.
  • No published project work yet.
  • No awards recorded.

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About this agency on Agency List

THEY is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for THEY and may evolve as additional data is verified or updated.

Local context

THEY operates in Amsterdam, Netherlands serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.