Tonic International

Dubai, Dubai, United Arab Emirates

Accelerates brand growth with digital strategy and creative services.

Tonic International is an independent digital communications and media company with 20 years of regional experience, dedicated to accelerating the growth of brands across the Middle East. The agency specializes in digital marketing that achieves growth beyond expectations, offering a comprehensive suite of services including digital services, creative services, media buying, strategic planning, and branding & design.

The agency has worked on notable projects such as challenging perceptions with the Audi EV range and making waves in UAE luxury homes with Tonic x Quooker. Tonic International's innovative approach is evident in their ability to digitize UAE’s ancient date trade, resulting in significant brand uplift for eZad. Their strategic and creative expertise is tailored to meet the unique needs of each client, ensuring impactful marketing strategies.

Tonic International has earned global recognition, being the first agency in the Middle East to win a Gold Cannes Lion and a Gold at the One Show Awards. The leadership team, including Arnaud Verchère, Khaled Gadallah, Mario Daou, and Amr Mokhtar, drives the agency's commitment to excellence and innovation in the digital marketing landscape.

22
YEARS IN BUSINESS
12
SERVICES

Capabilities

Services

What these services involve

Ads Management
Planning, launching, and optimizing paid advertising across major platforms.
Analytics & Reporting
Tracking, dashboards, and reporting that ties marketing activity to outcomes.
Content Marketing
Content strategy and production designed to attract and convert audiences.
Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.

Agency details

Team size
51-200 people
Founded
2004 (22 years)

About this agency on Agency List

Tonic International holds an Agency List Score of 92 out of 100.

That score is higher than 76% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Tonic International in September 2026, reading 6 pages published on tonicinternational.com.

The score reflects what Tonic International had published by that date; anything published since has not been read.

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