Traffic

Darlinghurst, New South Wales, Australia

Brand creation and transformation for formidable, profitable brands

Traffic is a fully integrated brand experience and digital agency with offices in Melbourne and Sydney. They focus on making brands more formidable, profitable, and powerful through their internationally awarded Traffic Brand process. With over 20 years of experience, Traffic specializes in brand creation and transformation, helping brands find new energy to fuel growth and enhance consumer relationships.

Traffic offers a broad range of services including advertising, branding and rebranding, content strategy, design and creative, digital marketing, and public relations. Their approach involves a forensic diagnosis of brand challenges and the development of strategies that achieve competitive advantages. They execute these strategies through an integrated mix of channels tailored to connect with target audiences effectively.

The agency has a proven track record of delivering remarkable results for clients across various industries such as automotive, finance, luxury brands, and real estate. Notable projects include brand transformations for Brisbane Airport, Sealy, and Western Sydney Airport. Traffic's commitment to delivering incremental performance and high-performance outcomes is evident in their work, which is recognized internationally.

26
YEARS IN BUSINESS
2
SERVICES

Capabilities

Agency details

Team size
51-200 people
Founded
2000 (26 years)

About this agency on Agency List

Traffic holds an Agency List Score of 73 out of 100.

That score is higher than 52% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Traffic in September 2026, reading 6 pages published on traffic.com.au.

The score reflects what Traffic had published by that date; anything published since has not been read.

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