Trendsétera

Mexico City, Mexico City, Mexico

Cultural integration and strategic marketing across America and Europe

Trendsétera specializes in integrating brands into cultural narratives, operating dynamically across America and Europe. Founded by Carlos Carrillo, the agency has established itself as a key partner for global companies like LVMH, Nestlé, and Coca Cola, helping them navigate cultural participation and brand storytelling.

The agency offers a range of services including marketing strategy, communications, influencer relationship management, and experiential marketing. Their approach combines creative genius with strategic vision, ensuring clients not only participate but lead in cultural conversations. Trendsétera's unique model of 'Cultura Rápida y Lenta' allows them to balance contemporary trends with enduring values.

Trendsétera has executed notable projects such as the Liverpool Fashion Fest and collaborations with brands like Johnnie Walker and Buchanan's. Their work with influencers and cultural leaders further solidifies their role in shaping industry conversations and influencing policies.

23
YEARS IN BUSINESS
12
SERVICES

Capabilities

Services

What these services involve

Ads Management
Planning, launching, and optimizing paid advertising across major platforms.
Analytics & Reporting
Tracking, dashboards, and reporting that ties marketing activity to outcomes.
Content Marketing
Content strategy and production designed to attract and convert audiences.
Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.

Agency details

Team size
201-500 people
Founded
2003 (23 years)

About this agency on Agency List

Trendsétera holds an Agency List Score of 73 out of 100.

That score is higher than 41% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Trendsétera in September 2026, reading 3 pages published on trendsetera.com.mx.

The score reflects what Trendsétera had published by that date; anything published since has not been read.

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